
KEATON'S CUPBOARD
Keaton’s Cupboard is a boutique clothing brand rooted in passion, perseverance, and style. Founded in November 2001 in Richmond, Virginia, the business began out of the trunk of Keaton Wells’ car under the original name Hip Hop Junkies. Driven by a love for fashion and community, Keaton brought curated styles directly to his customers.
In 2005, the business moved to North Carolina, where Keaton continued selling clothing from his vehicle while building a loyal following. As the brand evolved, Hip Hop Junkies transitioned into Keaton’s Cupboard, reflecting a refined vision for boutique fashion. That vision became reality in 2009 with the opening of the first brick-and-mortar location.
Today, Keaton’s Cupboard offers high-end boutique clothing for men, women, and children. Owned and operated by Keaton Wells, who is educated in Fashion and Design, the boutique features handpicked pieces in limited quantities, ensuring exceptional quality and exclusive style.
Keaton’s Cupboard — “Where Image Is Everything”.



